Yes, I am falling for marketing hype...

But I guess there are times in our lives when we should sit down and studying marketing hype and see exactly how marketing hype works.

If you are wondering I fell for a web advertisement and bought a thing called a LinkTracksMall.com. This is just a preformatted site that lists a bunch of online stores.

It is addressing the big issue in my mind of finding ways that small web sites can fund their operations. It is interesting because it lets me explore in detail the design methodology of another internet hack who is trying to eke out an honest living on the net.

Anyway, I tossed up a review of the software on crass commercial. It will be interesting to see how well the site works. It cost a $50 set up fee and $25 a month hosting fee. So, I guess the great challenge will be to see if it makes back the cash spent on the fool thang. I like economic challenges like this.